![]() Building on our relationship with the NBA, we're bringing fans closer to the game, from the boardroom to the locker room." Supporting Links:Ĭisco Video - Collaboration and Innovation: Bringing Fans Closer to the GameĬisco Video - Houston Rockets Center Yao Ming Using Cisco TelePresence to Field Press InquiriesĬisco Videos - The Human Network Effect in SportsĬisco Photos - Phoenix Suns Forward Grant Hill Reaches Global Fans with Cisco TelePresenceĬisco, sports, NBA, ESPN, collaboration, video, TelePresence NBA All-Star 2009 "By deploying Cisco TelePresence directly on the NBA Jam Session show floor, we are bridging the gap between athletes and fans, giving basketball enthusiasts a virtual pass to the arena with a unique ability to interact with players in new ways that were not possible at previous marquee sporting events. Thanks to Cisco, we'll be able to offer our audience a closer look at the All-Star Game with exclusive interviews via Cisco TelePresence."Īlan Cohen, vice president, enterprise marketing, Cisco "ESPN is working with Cisco to enhance the NBA All-Star viewing experience for basketball fans. We will be able to provide our fans with unprecedented access to both current NBA players and legends."Įd Erhardt, president of customer marketing and sales, ESPN ![]() "Cisco has been helping the NBA stay connected since 2007 and we're thrilled to extend this interaction to our fans by bringing Cisco TelePresence to the Jam Session show floor. Steve Hellmuth, executive vice president of technology and operations, NBA And as an official technology partner of the NBA, Cisco digital signage, part of the Cisco Digital Media System, will be on-site to provide All-Star programming content and live updates of the NBA Jam Session Trivia contest. In addition to TelePresence, the NBA will utilize the Cisco® wireless press center for real-time mobile media reporting on multiple All-Star events happening in Phoenix. One of the Cisco TelePresence systems will be located directly on the show floor at the All-Star Jam Session allowing fans to interact "face-to-face" with NBA stars from the Convention Center green room and backstage at the arena.įans will be able to participate in trivia contests and interact with current NBA players and legends, such as the Oklahoma City Thunder's Kevin Durant, Toronto Raptors' Jason Kapono and former Phoenix Suns' legend Dan Majerle, throughout the weekend via the Cisco TelePresence systems at NBA Jam Session. Airways Center for the All-Star Game activities. With the implementation of TelePresence in ESPN broadcast operations, the sports network will be able to deliver a higher level of interactive sports broadcasting for major events happening across the globe.ĭuring NBA All-Star, Cisco will deploy two Cisco TelePresence units at the Phoenix Convention Center and one at U.S. Facts:ĮSPN will broadcast exclusive NBA All-Star Weekend reports on the network's news and information shows, such as "SportsCenter," directly from the Cisco TelePresence system in Phoenix back to ESPN's studio in Bristol, Conn. More than 500 people attended the invitation-only party that included entertainment from Fabolous, D.M.C., and B.o.B.PHOENIX (NBA All-Star Weekend) - FebruThe National Basketball Association (NBA) and ESPN today announced that they will utilize Cisco Telepresence TM technology to create an immersive "in-person" experience that will bring NBA players and legends closer to fans at the NBA All-Star Game in Phoenix this weekend. On Friday night Adidas hired Night Vision Entertainment to turn an airplane hangar at Showalter Flying Services into a sleek lounge party for Dwight Howard. ![]() Production Resource Group also provided lighting equipment inside the Amway Center for the All-Star Game and halftime show, which included entertainment from Nicki Minaj, Chris Brown, and Pitbull.ĭozens of parties took place in bars, clubs, and independent event spaces around Orlando over the four days, with hosts and entertainers such as Michael Jordan, Sean "Diddy" Combs, comedian Kevin Hart, and Mary J. So right then we were brought in at 100 percent.” “Once the word came down, literally it was the first week of December. Just about everybody had written us off,” said Kevin McKnight, the production company’s general manager. “The greatest challenge was that there was talk of this N.B.A. Entertainment hired Production Resource Group. To handle production, staging, lighting, and sound for the Sprint Pregame Concert on Church Street just outside the arena, N.B.A. ![]()
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